Work

Levi’s30 sec

Iconic Since 1850


Features a rolling shot of a young Levi’s wearer as they learn to follow their own path. Because wearing Levi’s won’t make you an icon.
It’s you who makes the Levi’s brand iconic.



Art Directors  //  Alex Ward, Elio Conroy
Copywriter  //  Callum Leitenberg
lx ard (c) 2025